Even superstar dads need super powerful laptops
No matter how famous your dad may be, you may still have to help him with keep up with technology. This core insight came true when working with Corrine and Jamie Foxx— a true daddy daughter bond that deserves the power of Intel Evo.
How wonderful is that?
We launched a fully integrated campaign including several pieces of social content and BTS moments showing the funny dynamic between Jamie and Corrine. Getting to work with them and throughout the Interview it was non-stop laughter making it very hard to keep a straight face.
